Adworld 2021 Recap: A Proven Revenue-Driving Creative Playbook in Under 20 Minutes

It’s no secret that we’re passionate about helping brands achieve exponential growth. It’s truly what we love to do. When we’re able to help clients turn big creative ideas into real-world execution that results in actual business impact, nothing excites us more.

In fact, we love it so much that we were excited to shout it from the rooftops at AdWorld 2021 last month with a presentation we affectionately named: The Winning Creative Playbook: How to Test Your Way Into $1B Revenue in 2021 & Beyond. In just under 20-minutes, we give you a peek into the playbook we use every day to help clients achieve their wildest performance marketing dreams.

Spoiler alert: It’s all about creative testing on a massive scale!

Through strategic partnerships with both household brands and innovative disruptors in the DTC space, we’ve had the pleasure of helping already amazing companies do even more with their brand in the marketplace.

Through a healthy mix of creative testing on a massive scale (we’re talking hundreds of thousands of tested ads) and an omnichannel approach to media strategy, our media and creative teams are able to achieve truly incredible results.

ICYMI, you can watch the whole presentation today.

In this talk, you will hear from our CEO, Justin Hayashi, VP of Creative Cristin Ford, and Head of Research, Strategy & Insights, Anna Otieno. You will get a peek into the creative playbook that helps clients achieve massive growth by leaning into a rapidly changing market, squeezing the maximum out of every creative, and pivoting quickly in response to market shifts.

Check out the playbook highlights below: