An audience holdout test validated the direct revenue impact of CTV and Youtube for for West Marine.
A leading outdoor apparel brand achieved proven results after launching the Meta Conversions API.
Threadbeast unlocked +13% in CPA efficiency and scaled its budget by 1,400% by building winning, hyper-personalized ad experiences on TikTok.
A two-month geographic split test proved that campaigns with programmatic upper funnel channels drove an incremental 7% in revenue and 6% in orders as compared to campaigns without.
Profiling the customer base and optimizing campaigns to target the highest value cohorts lead to a 27% increase in customer lifetime value.
An incrementality study proved that hard-to-measure CTV awareness efforts drove a 35% lift in conversions for this brand
Fresh eyes and an experimentation mindset unlocked creative insights and a new level of scale for Rothy’s, resulting in a 126% increase in ROAS and 329% growth in revenue.
A targeted bid strategy strategy resulted in better use of SEM dollars, a 141% lift in revenue, and 181% increase in ROAS. This work won New Engen a Google Premier Partner of the Year Award for Online Sales in 2022.
Over the last 3+ years, New Engen has partnered with 1-800-FLOWERS to acquire new customers and drive YoY scale, and now runs their customer acquisition program across search, shopping, Amazon, TikTok, display, and OTT.
Turning some of the best streaming content out there into the most compelling digital ads in the game.
We leveled up the website and digital advertising on a shoestring to help this unique new product hit the market.