Analytics & Insights

Fueling performance with actionable insights

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Our Competencies

Translating data and insights into action

We help our clients make sense of campaign, customer, and market data to give them a 360-degree view of their customers and surface actionable insights to fuel accountable business growth.

  • Measurement strategy and incrementality
  • Media mix modeling
  • Live, cross-channel reporting dashboards powered by DiSCO
  • Consumer analytics and modeling
  • Marketing technology stack consulting and orchestration
Technology-Enabled Performance

We make complexity simple to understand

DiSCO is New Engen’s technology solution to marketing’s most complex challenge: turning measurement into action. DiSCO enables brands to:

  • Rapidly centralize data and deploy critical insights
  • Automate critical insight alerts
  • Ability to enrich existing client technology ecosystem
  • Customized insights and tailored visualizations to answer business questions
  • Powers advanced measurement
Powered by Market Insights

We help brands stay on top of the latest trends

  • Data-backed weekly trend articles from our Research, Strategy, & Insights team
  • Monthly POV pieces and quarterly reports
  • Detailed analyses on evolving consumer behavior
  • Updates on key market shifts

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An industry-recognized digital marketing company

Don't take it from us, check out our accolades.

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