Acorn Influence Appoints Rachel Bennington as New VP of Retailer Partnerships for Enhanced Retailer-Influencer Collaboration

*The following is a summary of a press release originally published by GlobeNewswire on November 2, 2023.

SEATTLE, WA - Acorn Influence has recently announced the appointment of Rachel Bennington as their Vice President of Retailer Partnerships. This exciting development signals a significant step forward to enhance collaboration between retailers and influencers. Rachel's extensive expertise in the field and her proven track record make her an ideal choice for this role, and her appointment is sure to bring fresh perspectives and strategies to drive collective outcomes for the team, partners, retailers, and influencers.

“This new role reaffirms our steadfast commitment to nurturing strong client relationships from the inside out and fostering core innovation in the influencer marketing space," said Heather Nichols, Chief Executive Officer at Acorn. "We look forward to having Rachel’s invaluable expertise working closely with our clients and partners deeply and broadly, to meaningfully innovate and support them in ways they may not have imagined. It’s through this caliber of bespoke support that we can grow all these relationships in the years ahead for the most powerful mutual benefit.”

To learn more about this exciting development, read the full press release on GlobeNewswire.


About Acorn Influence
Acorn Influence, a New Engen company, is a leading and innovative creator marketing solution that generates genuine relationships between consumers, shoppers, creators, and brands by curating and amplifying actionable content. Their integrated influencer network, technology, and campaign solutions are the choice of more than 50 of the world's leading advertisers, including household names like General Mills, Mondeléz, Coca-Cola & more. From influencer curation to content development, media deployment and measurement, Acorn Influence has developed a seamless process to create maximum impact and drive accountable growth. They drive client satisfaction by anticipating their needs, constantly bringing new opportunities to their attention, and through seamless, agile execution. Their “best in class” recruitment practices, unique tech-enabled solutions, and digital expertise drive impactful storytelling across the full marketing funnel and diverse audiences.

About New Engen
New Engen is a digital marketing agency driving impact for brands across every phase of the customer journey – maximizing it, measuring it, and repeating it. Through a collective passion for building brands, a relentless desire to challenge the status quo, and deep digital expertise across hundreds of brands and verticals, we put our clients on the cutting edge of what’s possible in digital marketing.

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